Privacy & how we use your email.

What we collect

When you use the "Get the good stuff in your inbox" form, we collect the email address you submit. Separately, Google Analytics processes site-usage data such as page and session activity, approximate location, browser and device details, referral information, and cookie or similar identifiers. We do not collect payment details on this site.

How we use it

We use your email for the seasonal picks and guides you request. We do not sell or rent it. Formspree processes newsletter form submissions for us, and Google processes analytics data. If you choose an Amazon product link, Amazon receives the visit and handles it under Amazon's own privacy terms.

How long we keep it

We keep newsletter information until you unsubscribe or it is no longer needed for that purpose. Analytics data is retained according to the retention settings in our Google Analytics property.

Unsubscribe anytime

Use the unsubscribe link in a newsletter, or email us directly to request removal. We will process the request promptly.

Cookies & analytics

This site uses Google Analytics to understand visits and content performance. PKFEDR views reports, while Google processes the underlying analytics data and may use first-party cookies or similar identifiers. You can block or delete cookies in your browser; the site's core pages still work.

Questions?

Reach us at service@pkfedr.com or through the contact link in our FAQ. We're the brand behind these mats, and we'd rather earn your trust than your data.